How do the WaveReview Variables work?
If you click on the WaveReview variables, you'll see a list of ones you can use. An example of a variable would be -- %first_name%.
To see the list of the variables, simply click on the "WaveReview variables” button on the HTML editor menu, so you can see it.
To insert a variable that you want to use in a master template, click on the variable and it will insert into the text of the email.